Artbank Identity

Artbank was established in 1980 as an Australian federal government support program, Artbank’s two core objectives are to provide direct support to Australian contemporary artists through the acquisition of their work and to promote the value of Australian contemporary art to the broader public. Artbank funds its operations through the leasing of artworks from its collection. We were commissioned to evolve their identity to meet the needs of this growing organisation that wanted to be more accessible to the public and modernise their identity.