We acknowledge the Gadigal
People of the Eora Nation as the
traditional custodians of the
land on which we live and work.

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Make is a bespoke furniture and interiors studio based in Sydney, Australia. They work with leading architects to create flawless cabinetry and furniture pieces for exceptional residences.

We were engaged to redevelop the branding for this practice. As part of the exercise, we developed a logo and a range of applications, including packaging, website, stationery, signage and vehicle livery.

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We developed a beautifully simple M monogram for Make that depicts a dovetail joint, a ubiquitous part of the furniture maker’s craft. The logo can be elegantly applied to a number of applications, including digital material, uniforms, packaging, signage and is even used as a maker’s mark and branded into pieces of furniture, albeit discreetly.

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The identity needed to resonate with an architectural audience and reflect the craftsmanship, simplicity and attention to detail that Martyn and the team at Make apply to every commission.

 

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